SmartShop UK

A new price comparison service for UK online shoppers

London, UK • Launched 2025

What We Do

SmartShop UK is a browser extension that helps UK consumers find better prices while shopping online. When users browse products on major retailers like Argos, Currys, John Lewis, or Amazon, our extension automatically checks if the same product is available cheaper elsewhere.

We believe shoppers deserve transparency and choice. By showing alternative retailers with lower prices in real-time, we help consumers make informed purchasing decisions while driving qualified traffic to merchant partners.

How It Works

1. Browser Extension

User browses products on any supported UK retailer's website

2. Real-Time Check

Our API instantly compares prices across participating retailers

3. User Clicks Through

If a better deal exists, user can click to visit that retailer

Business Model

Performance-Based

We earn commission only when users click through and complete purchases. This aligns our incentives with merchant success - we're motivated to send genuine, purchase-ready customers.

Quality Traffic

Users who see our comparisons are already in buying mode, actively shopping for specific products. They're highly qualified leads, not random visitors.

Win-Win Approach

Shoppers save money, competitive retailers gain visibility, and everyone benefits from price transparency. We don't use deceptive practices or spam.

Technical Implementation

REST API Backend

ASP.NET Core API hosted on Railway for reliable price lookups

Browser Extension

Chrome/Edge extension with product detection on retailer pages

GTIN Matching

Product identification using industry-standard GTINs (barcodes)

Affiliate Integration

Built-in support for Awin affiliate network tracking

Initial Focus

We're starting with high-value product categories where consumers actively compare prices:

Furniture & Home
Sofas, chairs, tables, storage
Electronics
Laptops, tablets, TVs, appliances

Partnership Information

We're seeking to establish partnerships with UK retailers through the Awin affiliate network

Get in Touch

For partnership inquiries or affiliate program applications:

partnerships@smartshopuk.com

Platform URL:
https://smartshopuk.com

API Documentation:
View Technical Docs